Gucci's Frida Giannini to Dress Florence Welch on Tour

  FLORENCE AND GUCCI: Florence Welch has a busy schedule this fall, but at least her wardrobe is supported. Gucci creative director Frida Giannini, the singer dressed in a series of red autumn clothes of the Italian fashion house, Florence + The Machine "Ceremonials" American and European tour, the 14th September begins. This is the second time that the designer Welch dressed up for a concert tour.

"I was immediately drawn to the drama of the collection when I saw it on the track," said Welch. "I am so grateful that Frida and I feel very happy to be working with Gucci back."

"Seeing Florence as an artist since his last tour was a source of inspiration, and I was glad to develop with her about this new wardrobe," said Frida Giannini. "For her stage style, we wanted to create a romantic and modern Florence interpreted with glamor and sensuality dark drama."

The 'Ceremonials' tour hits all the cities of the United States and Europe, from Boston to Albuquerque and Milan to Dublin, where the last show on the 12th Will take place in December.