User heroes 2012

How to build a scene in a city like Toronto to creative collaboration, expressive design and indie spirit shamelessly. But retailers, designers and innovators selected online for our annual portfolio of place names brilliant style, and opportunities. In early June, the team published online Perfecto behind like a video of famous fashion sense of this city style like never before. KaleidoskopStil turned on Queen Street West, there are a lot of familiar faces show biz has their enviable wardrobes, illuminated by a bright sun and marked by Gossip Move in the right direction. Chanel Outlet Online "Since we could not afford to make an impression, I really wanted new ways to find to view the content on the screen," says the editor of the site, the former Fritz Helder and the Phantoms band member Diego Armand. "With the use of animated GIF, music and video we can capture the energy of each shot." To create this feeling, Armand works with a team of equally innovative photographers including May Truong, Karen Roze, Hannah Sider and Luis Mora, designer Colleen Henman, Desire and Kaniki Yen Chen, and hair and make-up artist Kristjan Hayden, Claudine Baltazar and Luisa Duran. Armand said that what they have in common is a creative impulse to make things happen and is aesthetically pleasing. "What makes it unique in Toronto, as a mixed bag, it may be," said Armand. "I want to show what inspires me, and it's usually a mix of high-, low-, Indie, commercial. And I was really sure it is ethnically diverse." For independent retailers operated small businesses, the process of establishing and maintaining an online store seems as impressive as the opening of a second location brick and mortar. Enter Store Caster (shopcaster.com), a website and mobile application that aggregates large purchases by the city far between merchants and buyers shop window. Early adopters of the site had spots in Kensington Market and Queen west of the Republic of design, luxury and ride Duke. You use regularly, to post pictures of new purchases and unique finds that featured a live stream of products and classified sections, such as furniture, vintage buys and pets. "The better the photo, the better the results," says co-founder Shop Caster Judy Sims, who also notes that the new updates images to make Site help retailers better photos with special filters and the ability to combine multiple shots Fire in simple . "Very early on began retailers report that people had in their stores and make a beeline for a particular product they saw on Shop Telecaster." But now you can buy the move. Shop Caster to put only about its e-commerce site, including the possibility of elements from multiple vendors in a single transaction. It is hard to decide which aspect to praise the collective activity Muttonheads first. There's fashion line, made a collection of sportswear locally drawstring parkas and sweatshirts, raglan sleeves, started three years ago by the Sisters Mel and Meg Cowan and Paige Sinclair and now in more than 50 stores in 14 countries around the world. There are partnerships - partnerships with other products, including the Montreal indie outfits of wolves and Topo from Colorado grown, the cleverly opened the collection with new markets and categories merch. And then there's Mutts & Co. pop-up store Variety stores that began in Toronto and Vancouver this fall expanded. Perhaps the last achievement is really deserves our congratulations for collecting the top labels at a time, creating a sense of belonging to fashion designers and more difficult. "We saw a need for locally manufactured products in the apparel industry, and began teaming with other passionate brands make people aware of local support," said Meg Sinclair. "With our resources, we have developed the idea and provide an opportunity for small brands to showcase their stuff." Many sponsorship dough is thrown around during the fortnight, which makes semi Toronto Fashion "Week", but not a lot of money he. For designers the task of costly show to take their collections on the catwalk So kudos to "Paola Fullerton founder and one of the donors, the shipping company DHL to show balance this equation. This season, they start fashion designer Friends program offers a 60 percent discount on the shipping everything from raw materials to finished product. I do not understand how to help them? Think express mail designers involved every time a piece of cloth over the Atlantic by an Italian mill, or a new collection to a dealer sent through our vast country. The overhead is built into the price of each garment, which helps consumers sticker shock locally made products and dwindling profit margins creator. "The cooperation will help to change the way of doing business in our community," says Fullerton via DHL. "Ultimately, we share a passion not only for Canadian design talent to celebrate, but also for the creation of a support system for each real designer." It takes something special to be a fashion editor (style is a very serious matter, you do not know) smile, but I'm sure I was to smile from ear to ear when I entered the room to set up track Adrian Wu Fall 2012 presentation in David Pecaut Square last March. The big-talking, wipe Top 22, Designer meandered through a podium astroturf all white tent between a pair of shafts Dr. Seuss-esque apple entirely of balloons. Then the models appeared in dresses peas and Guy Fawkes masks. The original concept does not necessarily make sense, but at least Wu trying to create a moment. Design decisions aside (although I do not think the skills of fashion Wu should be excluded as fast), it brings an undeniable sense of self-expression and self-promotion sorely missed on the fashion scene of the city. Pictures from the last show went viral on Gawker.com, and we all look forward to his show in the spring of 2013, October 23, ask what Wu gonna do?